HSB WHISTLESTOP
For Agents & Brokers
Munich Re and HSB, two great brands coming together
Setting the standard for excellence in technical risk solutions
HSB is proud to be part of Munich Re, a global leader in insurance, reinsurance and innovative risk solutions. Since we joined Munich Re in 2009, we’ve been working across the entire organization to leverage our joint strengths. Now, we’ve taken the next step, placing HSB’s logo within the context of the Munich Re brand while maintaining our familiar locomotive symbol.
Delivering the best
HSB is adopting our parent company’s contemporary look and feel and assuming the Risk Solutions designation that positions us within Munich Re’s distinct specialty businesses. The Munich Re and HSB logos will appear together in a new brand expression, which emphasizes our shared values and combined strengths.
A company you know and trust
“We’re changing our appearance, but we’ll still be the same specialty insurance provider you know and trust,” said Greg Barats, president and chief executive officer of Hartford Steam Boiler. “Our new look signifies the continuity of HSB and the additional resources and capabilities that Munich Re adds for our clients and insurance partners.”
Your relationship with us won’t change
While we are rebranding, our relationship with you remains the same. We’re not changing our business model or how we service clients. You can count on the same HSB people and service. We will continue to be the dependable specialty insurer and engineering risk management partner you’ve come to rely on, made better by Munich Re.
You’ll still see our locomotive
HSB’s market reputation, knowledge and engineering experience are highly regarded by clients and by Munich Re. This is reflected in the retention of the HSB name and locomotive medallion. We asked our clients in various forums for their view on what our logo represents and how they value it. We heard you and so did our colleagues at Munich Re.
Experience, value, innovation
HSB is the leader in equipment breakdown insurance and related engineering and claim services. Our knowledge and experience, coupled with Munich Re’s technical competency and global leadership in risk solutions, will enable us to provide continued product and service innovations without changing the essence of who we are at HSB.
Now, and for the future
HSB is here for you, now and in the years to come. We will continue to be the partner you know and trust. We are keeping the best of HSB and, thanks to Munich Re, we now have access to deep global support and new technical insight.
Success built on customer relationships
We know how important long-term relationships are with our clients. In addition to the superior service and technical experience long associated with HSB, your HSB client team can now call on the vast resources of the entire Munich Re group to serve you better.
HSB is better than ever
Two great brands: Munich Re and HSB. As a Munich Re company, HSB is setting the standards for excellence in equipment and technical risk solutions. Contact your HSB representative to learn more about what we are doing to make HSB better than ever.


